Fitness Tracker Market - What are the Short and long-term actions taken by Key Players During Coronavirus Pandemic ?
The global 'fitness tracker market' size is expected to reach USD 91.98 billion by 2027, exhibiting a CAGR of 15.2% during the forecast period. The rising adoption of wearable devices among the young population will significantly bolster healthy growth of the market, states Fortune Business Insights, in a report, titled “Fitness Tracker Market Size, Share &COVID-19 Impact Analysis, By Device Type (Smart Watches, Fitness Bands, Smart Glasses, Smart Clothing, and Others), By Application (Heart Rate Tracking, Sleep Measurement, Glucose Measurement, Sports, Running, Cycling Tracking), By Distribution Channel (Online, Retail, and Others), and Regional Forecast, 2020-2027” the market size stood at USD 30.41 billion in 2019
The report fitness tracker market comprises:
- Through analysis
of the industry
- Key insights
into the market
- Latest market
trends and developments
- Crucial
information on COVID-19
- Present and
future market values
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An Overview of the Impact of COVID-19 on this Market :
The
emergence of COVID-19 has brought the world to a standstill. We understand that
this health crisis has brought an unprecedented impact on businesses across
industries. However, this too shall pass. Rising support from governments and
several companies can help in the fight against this highly contagious disease.
There are some industries that are struggling and some are thriving. Overall,
almost every sector is anticipated to be impacted by the pandemic.
We
are taking continuous efforts to help your business sustain and grow during COVID-19
pandemics. Based on our experience and expertise, we will offer you an impact
analysis of corona virus outbreak across industries to help you prepare for the
future.
Frequently Ask Question :
- How much is the
fitness tracker market worth?
Fortune
Business Insights says that the global fitness tracker market size was USD
30.41 billion in 2019 and is projected to reach USD 91.98 billion by 2027.
- What was the
value of the market in North America in 2019?
In
2019, the North America market value stood at USD 14.57 billion.
- At what CAGR is
the market projected to grow in the forecast period (2020-2027)?
The
market is expected to grow at a CAGR of 15.2% during the forecast period
(2020-2027).
Preferencefor Fitness During Pandemic toPositivelySway Market
The
occurrence of COVID-19 has caused disturbance to the business of fitness
trackers because of the interruption triggered in manufacturing, production,
shipment, and sales of these products. However, the ongoing development of
technologically advanced products by OEMs will cater to the demand for fitness
amid the coronavirus epidemic. For Instance, Fitbit announced the launch of an
innovative tracker, Fitbit Charge 4. The new device will assist and offer
support to customers at home during this time. Moreover, Fitbit is also
providing a free 90-day trial and access to premium content, thus leading to
more premium subscribers. Similarly, the growing demand for fitness products
during COVID-19 will improve sales of fitness trackers through online mediums,
hence boosting the market. Besides, the enormous
Global Fitness Tracker Market Segmentation :
By Device Type
- Smart Watches
- Fitness Band
- Smart Glasses
- Smart Clothing
- Others
By Application
- Heart Rate
Tracking
- Sleep
Measurement
- Glucose
Measurement
- Sports
- Running
- Cycling Tracking
By Distribution Channel
- Online
- Retail
- Others
By Geography
- North America
- By Device Type
- By Application
- By Distribution
Channel
- By Country
Market Driver:
Sedentary Lifestyle of People to Spur Market Demand
The
growing health issues such as obesity, lack of sleep, diabetes, and others
because of the present deskbound generation will simultaneously create
lucrative opportunities for the market during the forecast period. The growing
emphasis on health and fitness to prevent major health conditions is expected
to bode well for the market. The rising awareness about the importance of a
healthy lifestyle will subsequently fuel the demand for fitness products, thus
enabling the growth of the market. Additionally, an escalation in gym-goers and
fitness enthusiasts has potentially spurred lucrative opportunities for the
market.
For more information visit : https://www.fortunebusinessinsights.com/fitness-tracker-market-103358
Significant Development:
October 2019: Fitbit signed a partnership
agreement with Bristol-Myers Squibb-Pfizer alliance to address gaps in atrial
fibrillation detection to accelerate diagnosis.
The Report Lists the Main Companies in the Fitness Tracker Market:
- Gramin Ltd
(Kansas, United States)
- Apple Inc
(California, United States)
- Fitbit, Inc.
(California, United States)
- Pebble
Technology Corp (California, United States)
- (Suwon-si,
South Korea)
- Google Inc.
(California, United States)
- Xiaomi Technology
Co., Ltd. (Beijing, China)
- Jawbone
(California, United States)
- Nike (Oregon,
United States)
- Other Players
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Table Of Content :
- Introduction
- Research Scope
- Market
Segmentation
- Research
Methodology
- Définitions and
Assumptions
- Executive Summary
- Market Dynamics
- Market Drivers
- Market
Restraints
- Market
Opportunities
- Key Insights
- Key Industry
Trends
- New Product
Launch
- Technological
Advancements in Fitness Tracker Market
- Key Industry
Development (Mergers, Acquisitions, and Partnerships, etc.)
- Impact of
COVID-19 on the Fitness Tracker Market
- Global Fitness Tracker
Market Analysis, Insights and Forecast, 2016-2027
- Key Findings / Summary
- Market Analysis,
Insights and Forecast – By Device Type
- Smart Watches
- Fitness Band
- Smart Glasses
- Smart Clothing
- Others
- Market Analysis,
Insights and Forecast – By Application
- Heart Rate
Tracking
- Sleep
Measurement
- Glucose
Measurement
- Sports
- Running
- Cycling
Tracking
- Market Analysis,
Insights and Forecast – By Distribution Channel
- Online
- Retail
- Others
- Market Analysis,
Insights and Forecast – By Country
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East
& Africa
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